Sports Data Campus and LiveTag.Pro have entered into a partnership agreement with the aim of fostering new opportunities in the field of sports technology, specialised training and the professional development of future analysts and coaches.
This partnership strengthens the link between technological innovation and academic excellence, combining Sports Data Campus’s training expertise with LiveTag.Pro’s advanced solutions. Thanks to this collaboration, students and professionals will have access to tools and methodologies that facilitate performance analysis, game interpretation and decision-making in real-world settings.
The agreement will initially provide access for students enrolled in the Master’s Degree in Football Analysis: Tactical, Video and Data Analysis, allowing them to work directly with professional-grade video analysis technology and apply it in practical learning environments. Over time, this access will be extended to other programmes within Sports Data Campus, progressively integrating more students into the ecosystem of tools and methodologies provided by LiveTag.Pro.
The agreement will enable the development of joint projects, training initiatives and knowledge exchange forums, fostering integration between the academic sphere and professional practice. In this way, both organisations will work to introduce students to technologies that are already part of the day-to-day operations of clubs, coaching staff and sports organisations.
The technological partner for coaches and analysts in the data-driven era
LiveTag.Pro is a comprehensive sports video analysis platform created to simplify and accelerate the daily work of coaches and analysts. It combines video tagging, clip creation, statistics, playlists, video sharing, reporting, and live analysis features in one user-friendly solution.
Used across different sports environments, LiveTag.Pro helps teams transform match footage into clear, practical insights that support better communication, education, and performance improvement.
“This partnership with Sports Data Campus and the University of Murcia represents an important step for LiveTag.Pro in connecting practical sports technology with academic excellence. We believe that combining our video analysis platform with their educational and research expertise will create meaningful value for coaches, analysts, students, and sports organisations. This cooperation is another important step for our team in the field of sports education. For many years, we have been educating future coaches and analysts through UEFA courses in Poland, Slovenia, Lithuania, and Latvia. We have also gained valuable academic teaching experience as lecturers at the Asbiro University in Warsaw. This background allows us to bring not only technology, but also practical educational expertise to the partnership.”
— Tomasz Cybulski | Owner & CSO LiveTag.Pro | ProTrainUp
“This agreement with LiveTag.Pro represents a decisive step in our strategy to bridge academic training with the tools that professionals in the sector actually use. At Sports Data Campus, our commitment is to ensure that our students of the Master in Comprehensive Analyst graduate ready to add value from day one. LiveTag.Pro is a platform already employed by top-tier federations and clubs, and one that our students will now be able to master during their training. This is not merely a licensing agreement: it is a gateway to the professional world of sports analysis.”
— Fredi Martín, Academic Director of the Master’s Degree in Football Analysis: Tactical, Video and Data Analysis.
Training and the development of sports technology
This collaboration marks a important step forward in bridging the gap between academic education and the sports industry, creating a learning environment that is more practical, up-to-date and aligned with the sector’s real-world needs.
For students of the Master’s Degree in Football Analysis: Tactical, Video and Data Analysis,, at Sports Data Campus, the agreement with LiveTag.Pro initially provides access to professional video analysis tools. In turn, for LiveTag.Pro, this partnership offers a valuable environment for testing and showcasing its technology within a high-level academic setting, fostering continuous improvement of the platform and strengthening its connection with the next generation of sports professionals.
Are you ready to turn analysis into a competitive advantage? Fill in the form to find out more about the Master’s Degree in Football Analysis: Tactical, Video and Data Analysis,
